Issa Asad Gives 4 Reasons to Change Your Business Strategy
Business plans are critical when it comes to leading your company in the right direction. Without a clear strategy, your startup might not develop to its full potential, and investors will not even consider funding it.
“If you have already sensed that your company is not growing as much as it should, the reason could be that your business plan is terrible,” said Issa Asad Florida entrepreneur and businessman. Mr. Asad is the CEO of Q Link Wireless, Hello Mobile, and Quadrant Holdings, all located in South Florida. He is also the author of 4 e-commerce and marketing e-books that can be purchased on Amazon.
If this is also your first entrepreneurial experience, this could explain why you do not know the right way to establish a strong one yet. Here Issa Asad Gives 4 Reasons to Change Your Business Strategy:
1. Your Business Isn’t Focused
You cannot possibly satisfy everybody’s needs. It is important that you understand this so that you may find an audience to offer your services. Furthermore, to find your future clients means to study their preferences, see what they desire most, and only then to sell them your products. Did you do all of these before writing your business plan? If not, you should begin everything from scratch based on what you have just read.
2. You Don’t Add Relevant Points
If your business plan is stuffed up with details about fundamental matters, it means that your reader will not get anything new out of it. Before you write down the strategy, you should know who that reader is, and what kind of information he needs to understand the purpose and the direction of your startup.
3. You Aren’t Tailoring to Your Market
You cannot expect your business to evolve if you are guilty of providing your customer with plenty of irrelevant information, instead of narrowing down to one market section. You have to be picky and choose only the most essential characteristics of that market as well.
4. Your Finances Aren’t Clear
When it comes to financials, a lot of entrepreneurs have a hard time expressing their estimates. They feel overwhelmed by numbers and language. The best way to deal with this is by replacing the frequent use of numbers with simple words that describe easily what you want to convey to the reader.
Even if you have the best business plan in the world, it does not mean that it will stay like that. When you gain more experience, and your company grows, you may switch strategies to shape it after the changes on the market. But until then, you should make sure that your initial plan is well built to develop your business properly.