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Category Archives: Business

Your Employees Should Have These 3 Qualities

Employee Qualities Issa AsadStarting a business is easy as long as you get the capital and a plan. But the most important aspect is to sustain it for the future. Employees form an integral part to the success of your business. They carry out the day to day activities thus they literally keep the company moving forward. “Hiring employees with appropriate attributes plays a big role to the future success of your firm,” said Issa Asad Florida entrepreneur and CEO of 2 companies located in South Florida (Q Link Wireless and Quadrant Holdings).

Credible source credit 75% of startup business failures to hiring incompetent and unsuitable workers. This should send a signal to you whenever you advertise for a vacancy because bringing in someone with the wrong attitude and work ethics will kill your company. If you are looking to keep your business profitable for the foreseeable future, your employees should have these 3 qualities:

1. Being Passionate for the Job

You started your business not only to make money but because it is something you are passionate about. This passion keeps you doing the best each other day. You need employees who are equally passionate about what they do. Employees who love what they do will not be pushed to perform a task. They even go out of their way to do things which are not in their job description. Having a team of a passionate workforce will get things done efficiently and effectively. Passion drives your workforce against all the daily business challenges.

2. Team Players

Greater things are achieved when done in unison. As much as you need individual initiatives, you also need workers who can perform in groups. With the spirit of teamwork, there is nothing that will stall your company. It is good to look for people who will able to fit in all situations since you need them at their best when performing collective tasks. When hiring new employees, it is advisable that you first look at the workforce already in place so as to bring on someone who will be able to add value on to it. It helps to appreciate the fact that each one of your team members is not perfect but when the various capabilities are brought together then you have a holistic bond to face every future challenge.

3. Humble Employees

It helps your business when there is a clear chain of authority. Employees have to respect those in charge and the same goes to the managers. Having a workforce driven by humility is the best thing that can ever happen to your business. Ego is only good to some extent but not to the level of undermining others. Humble employees will acknowledge whenever they make a mistake and will do whatever it takes to redeem a bad situation. They will be honest enough to let you know things they do not know. Humility creates the openness to learn new things and this is something you need for your business to grow. So before you hire that person you think is qualified; it is recommendable you run a background check on past employment to ensure that you are not bringing in someone who will defy your business values.

Issa Asad’s 3 Tips for Buying a Business

Issa Asad buying a businessEntrepreneurs have a task of starting and running a business, thus buying a business is a form of unique investment: getting into an existing business rather than starting up a new one. This form of investment is assumed to be a franchise, which is almost as significant.

Issa Asad Florida based entrepreneur, businessman, and social media expert since 1996 says there are specific things you must do in order to purchase a business. Mr. Asad is the CEO of Quadrant Holdings and Q Link Wireless, located in South Florida.

Here are Issa Asad’s 3 Tips for Buying a Business

1. It Takes Time

Building up into this kind of business attracts different, unique challenges, therefore there are a few considerations to be observed. This buying process will take a longer period since negotiations have to be done, putting into considerations the big question of why they want to sell. This company might have had a bad reputation and soured customer relations, thus one will need to review company’s books of accounts and find its executive summary. Though none of these would reveal the whole picture, it would help. By starting your own company, you only need to fill up some legal paperwork and apply for permits and licensing and you are good to go.

2. Understand the Business Niche

The buyer needs to shadow as a current owner for a while to familiarize with the company to be bought and learn its operations and point out what needs to be changed after gaining full ownership. For instance, when the prospective buyer finds out that they are overstaffed, it makes much sense to downsize and save on extra wages. Thereafter, the buyer needs to think through and make the right decisions on the big sale.

Buyers at times feel like imposters; the feeling that you do not deserve the success that’s coming your way for it feels like a fraud. This feeling can be technically inflamed by buying a business. These negative thoughts must be fought by recognizing the changes one needs to make to better the company’s operations. When buying someone else’s creation, one has to be comfortable, as you will possess and run it your own way. Owning a business comes with commitment in terms of time, money and the knowledge of what to expect throughout the process. These would make the whole process easier for the entrepreneur.

3. Do Your Research

It is vital to do a research when it comes to buying a business because an existing business has a lot more than a name and branding: clients’ lists, trained staff, goodwill, branding equipment, thus assumed to be cost friendly compared to starting up your own business, which is never the case. This should therefore take lesser time to start realizing profits, which is not the case at times. Therefore, it is advisable to do research before buying a business.

So, when buying a business one has to plan early enough to start the buying process, as it is involving, with intense procedures. Avoiding negative feeling eases the whole entrepreneurial journey, hence a feeling of content and ownership arises. Having a clear plan on changes to be made will help in shaping and reorganizing the company to the business you want it to be. Before settling for a good business you want to buy, it is wise to initiate a research to find out whether it would be cost effective to invest your money into buying the business as opposed to starting up your own.

6 Simple Reasons Why Some Businesses Fail

Issa Asad Business FailuresEntrepreneurship is not for everyone. It requires careful steps to be followed and a proper guide to consider before making up a decision to carry on with a business. There are several reasons why small businesses fail; mainly because “a business owner fails to consider what actually implies to starting a business, progressing, and maintaining it,” exclaimed Issa Asad, a Florida businessman and CEO of 2 companies located across South Florida. Mr. Asad’s businesses are Quadrant Holdings and Q Link Wireless.

A business should complete its life cycle through its phases. However, not all businesses complete their life cycles. Here are 6 simple reasons why some businesses fail.

1. Lack of Sufficient and Reserve Capital

Before drawing up a business plan, you should be having sufficient capital that you need to start a business. Take into consideration the funding that you have that will enable you finance your business. Starting a business with insufficient capital may lead to collapse of the whole project. Reserve capital is also equally necessary as the startup capital. You need to be aware that some other recurrent or even non-recurrent costs usually arise as the business continues. Reserve capital is meant to finance such costs whenever you incur them, but if there is no such capital your business is likely to fail.

2. Poor Business Plan

Drawing up a business plan is usually a first activity before anything else. You need to have an adequate business plan that will enable you to focus on the future of the business and the possible challenges that you will face. It also helps you be aware of the financial requirements, marketing strategies, your competition, and the overall strategy of the business. A poor business plan hinders you from focusing on such important factors.

3. Ineffective Marketing Strategy

You can never do business without customers. Customers differ in their taste and preferences. They need to be handled differently and this is the reason why market segmentation and market niche are very significant. A small business may fail if the marketing strategy that is put in place is not working. A good marketing strategy should cover cost involve for the advertisement and promotion of the business. Consider your means and media of advertising and promoting such as online, social media, local search, and among others.

4. Poor Execution

Lack of competence and expertise by the business team will underrate your business. Ensure you have good customer care services and well-trained personnel to handle each issue with sufficient skills and experience.

5. Inappropriate Location

The location of the business is very important and poor choice of the location causes the business not to expand. Location determines the level of competition that you will face as well the customers that you will actually reach.

6. Failing to Cope with New Changes

A business environment is changing frequently with new issues and technologies coming up. For the success of your business, you need to move with times and cope with such changes quickly and effectively.

3 Tips for Aspiring Social Media Marketing Managers

Issa Asad social media marketing managerFor years now, many have thought of social media as merely something for fun that passes time. That thought processes needs to be altered. There are now a number of career options that command impeccable social media marketing skills.

According to Florida-based social media expert and entrepreneur, Issa Asad, “Digital Etiquette” is “seen as one of the top core skills that are required within a modern workplace.” Mr. Asad is the CEO of Q Link Wireless and Quadrant Holdings, located in South Florida.

The following are 3 tips for aspiring social media marketing managers for launching an impressive career.

1. One Size Does Not Fit All

There are a number of social media tools for the connection of communities in regards to the increasing of business. These tools include the likes of Pinterest, Vine, Instagram, LinkedIn, YouTube, Twitter, and Facebook. Each of the platforms has its own unique set of users, pros and cons. In order to effectively determine the proper platform to use, it is best to know that each of the tools is used for different jobs.

Keep in mind that effective marketing begins with determining the target audience as well as what you want to be learned regarding the brand. Once the objective has been determine, it can be analyzed as to precisely where the target audience will more than likely be found as well as engaged. For instance, one may choose Twitter as a way of communicating quick tidbits of compelling information. Or one may opt for Instagram as a method of delivering concise pictures of a brand’s products.

2. It’s All About the Content

It does very little for a brand should you simply post just to show activity on the account. Fatigue can be created due to the posting of too much useless information. This fatigue will drive potential as well as established customers from the account, decreasing revenue possibilities. Therefore content needs to be interesting, showing the personality of the practitioner and/or the brand.

It is highly recommended that social media marketing professionals utilized varied campaigns for brief periods of time as a measure of gauging the response of an audience. As responses flourish or fail to arise, the message will need to be adjusted. In doing so, ensure that the proper amount of time is being taken to assure that your brand stands out in a sea of others.

3. Results Matter

There is always an executive that is awaiting the analytics so that they can prove that the expense of hiring a social media marketing professional. With that being said, aspiring marketers will need to expressly know how to analyze as well as measure the return on investment for every campaign.

There are a variety of tools and methods that are able to properly measure impact. It is possible to review the click through rate in order to verify how many people have clicked on the campaign to learn more about the brand, etc. Others tend to measure engagement, which refers to the number of comments, likes, and forwards, retweets etc. that a post has received.

Regardless to how the results are measured, there are tools that are available to properly quantify the results.

Business Owners Should Pay Someone Else to Do These 3 Things

Issa Asad Business Check BookEvery business owner wants to see his or her business grow. The best way to achieve growth without compromising your daily operations is by ridding yourself of small responsibilities and focusing on major ones.

“In order to attain success and growth, business owners should pay someone else to do some easy, but necessary things,” exclaimed Issa Asad, Florida-based entrepreneur and CEO of Quadrant Holdings and Q Link Wireless.

Mr. Asad said business owners should pay someone else to do these 3 things:

1. Project Management 

Project management can be quite overwhelming and time consuming. Every minute you spend managing your employees’ tasks and checking in on work, can be better spent in areas. These include tasks that involve directly growing you business and meeting more clients.

Most freelancers and outsourcing firms equip themselves well to handle non-core activities. When you’re looking for a third, party to handle your project management, only assign them the tasks that do not require a personal touch.

Take time to shop around for the best freelancer, outsourcing firm, or automated options in the market. A good automated option is Asana. This app helps the user reduce the time spent coordinating projects and managing employees by up to 50%. This will directly lead to an increase in productivity and revenue.

You can access this project-management app for between 21 dollars a month and 834 dollars a month for even up to 100 team members.

2. Eliminating Office Clutter

Copies of invoices, receipts and other small records can be quite difficult to sort. All the modern filing methods do very little to improve the situation. Receipts usually pile up and form an unsightly clutter in the office.

You can solve this problem by scanning these documents and sending them to be archived in a way that is easy to find in a service such as Shoeboxed. Shoeboxed will reduce your workload and allow you to grow your business without having to hire more people. You can try out such a service free, before you decide whether to pay or look for another one.

3. Office Maintenance

Office space in New York City is quite expensive. Here, office spaces go for between 27 dollars and 140 dollars per square foot. Incrementals and utility bills are not included in the rates.

You can opt for co-working or shared space in order to bring your costs down. A company such as WeWork, offers residents of this city an opportunity to bring down their operating expenses by allowing them to share office space and other services. These small businesses share many expenses such as utility and maintenance bills. In a way, this is like the subway of office space.

These companies handle all small daily tasks such as minor maintenance work, cleaning and the provision of security for all the offices. They also provide their tenants with other things like drinking water and coffee during office hours. These services are later included in the rent. These services provided allow small business owners to focus on things that add more value to their goals.

These companies usually charge between 45 dollars for on-demand workspace and 450 dollars for permanent or dedicated space. The slightly higher rent, more than covers any money you will have to pay an employee to get these tasks done.


These 4 Traits Make the Perfect Entrepreneurial Partner

Issa Asad business entrepreneurMany technologists have the notion that the terms entrepreneur and inventor have similar meaning. This makes them frustrated when they create their products and never gain any success. They lack the understanding that that most of the successful entrepreneurs such as Steve Jobs and Bill Gates had business partners who complimented their skills on the technical and business side.

Developing a successful business in the modern days is more challenging than it was in the past. In those days people like Thomas Edison were able to develop a successful business empire from several inventions. Nowadays, there is overload of online information, many regulations from the government and a lot of alternatives that are available all over the world.

The word entrepreneur has been used to refer to an individual who designs a new business, which may or may not involve invention of a product or service. In some cases, great new businesses like Starbucks are developed from some of its oldest products, but with highly improved customer service, marketing, distribution, and better pricing strategies.

Issa Asad, Florida entrepreneur since 1996 says there are 4 traits that make the perfect entrepreneurial partner. Mr. Asad is the CEO of 2 companies located across South Florida, including Q Link Wireless and Quadrant Holdings. These 4 traits make the perfect entrepreneurial partner:

1. They Concentrate on Developing a Business

Inventors spend most of their time developing products. A great entrepreneur begins by coming up with a problem that needs to be solved. For instance, the investor will consider the number of people with a problem and the amount people are ready to pay to resolve the problem, while the entrepreneur will figure out how to earn money for the product and how to implement it.

2. They Demonstrate High Passion and Marketing Skills

It is worth noting that even the best solutions require marketing. In addition, the right communication is also needed in order for the solution to get the right attention. An inventor has the attitude that if he develops something, people will get attracted to it, which leads to failure of an investment. A good entrepreneur has a passion that is spread easily to investors and customers.

3. They Are Customer Centered

An entrepreneur gives top priority to customer interaction, pricing, support, and value proposition. In building a business, it is vital to understand the most important segments and trends in the market. This is more necessary than focusing more on trends in technology.

4. They Know How to Lead a Team

Inventors tend to be lonely scientists who lack the right skills or interest to develop a team around them. An inventor might see a team as an extra burden or unnecessary to them. On the other hand, a team is very vital to an entrepreneur. Entrepreneurs understand they require a team with ample skills and find happiness in leading the team to success in attaining their set goals.